{"title":"Birch Babe | Award-Winning Natural, Vegan \u0026 Cruelty-Free Skincare","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eIt all began with our adventurous mom's remarkable solo trek across South America, a six-month journey that unfolded six years ago.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eThe transformative experience ignited a fervor within Debbie to contribute more to both our bodies' well-being and the health of the planet. Returning home, she immediately immersed herself in crafting cleaner, more responsible skincare and body care products. What began as a personal pursuit soon extended to friends, and eventually, Birch Babe products found their way to festivals and stores nationwide.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eBirch Babe's mission is to make healthy, eco-conscious lifestyle choices easy through effective, approachable products packaged with a low-waste, plastic-free focus whenever possible.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eAll Birch Babe products are meticulously crafted to provide customers with the assurance that what they apply to their bodies and those of their loved ones is not only safe but also tailored to meet their unique needs. This commitment extends across our entire product line, and it will continue to be a guiding principle for any new releases in the future. \u003c\/span\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003cp\u003eThe company also acknowledges and respects the traditional territories of Indigenous peoples where it operates and is committed to sustainability, reconciliation, and community stewardship.\u003c\/p\u003e","products":[{"product_id":"golden-hour-vitamin-c-brightening-serum","title":"Golden Hour Vitamin C Brightening Serum","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eA lightweight Vitamin C serum with visible results in as little as two weeks. Evens skin tone, smooths texture, and leaves your skin glowing and refreshed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUnlock the glow:\u003c\/strong\u003e This expertly crafted serum, featuring natural, active and vegan ingredients like Kale Extract, Ferulic Acid, \u003cspan\u003eNiacinamide and Vitamin C \u003c\/span\u003eis the result of meticulous formulation by our in house formulator. Infused with the peptide Acetyl Hexapeptide-8 known \"Natures Botox\" to help reduce the appearance of fine lines resulting in smoother, healthier looking skin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDefy the elements: \u003c\/strong\u003eVitamin C Serum helps protect against sun damage. Packed with antioxidants to actively repair and strengthen skin barrier, leaving it resilient and refreshed. Illuminate and defend with our 'Golden Hour' Brightening Vitamin C Serum, your ally in achieving a brightened and protected complexion.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Birch Babe","offers":[{"title":"Default Title","offer_id":53127817920828,"sku":null,"price":55.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3002\/5532\/files\/birch-babe-golden-hour-brightening-serum-cap-off_1_95411fa4-dd2d-49a1-87b0-7fb32443bd3c.webp?v=1781217852"},{"product_id":"100-mineral-sunscreens-spf-40","title":"100% Mineral Sunscreens SPF 40","description":"\u003cp\u003eIt's popular, made in small batches, Health Canada compliant and NPN-registered and it may just be the best mineral SPF you've ever tried.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eFragrance Free is as natural as it gets, with a soft, clean finish perfect for sensitive skin.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eConsider this your new everyday essential.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNPN 80137789\u003c\/li\u003e\n\u003cli\u003e100% Mineral SPF 40+\u003c\/li\u003e\n\u003cli\u003eNon-Nano Zinc Oxide\u003c\/li\u003e\n\u003cli\u003eNon-Comedogenic\u003c\/li\u003e\n\u003cli\u003eBroad-Spectrum UVA + UVB Protection\u003c\/li\u003e\n\u003cli\u003eSafe for Sensitive Skin\u003c\/li\u003e\n\u003cli\u003eReef safe\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Birch Babe","offers":[{"title":"Default Title","offer_id":53130087825724,"sku":null,"price":45.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3002\/5532\/files\/birch-babe-mineral-sunscreen-fragrance-free-tube-front_1_3.webp?v=1781298735"},{"product_id":"freshen-up-facial-cleansing-gel-sensitive-skin","title":"Freshen Up Facial Cleansing Gel - Sensitive Skin","description":"\u003cdiv class=\"product-info__block-item block_text_JCUbRR\" data-block-type=\"text\"\u003e\n\u003cdiv class=\"prose\"\u003e\n\u003cdiv class=\"metafield-rich_text_field\"\u003e\n\u003cp\u003eA refreshing cucumber-lime gel that cleanses makeup, dirt, and oil. Soft, hydrated skin after every wash.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-info__block-item block_AZDhITFFwK1U2Q3dVR__dae8366b-4368-494b-88e1-fdd3cdac3882-1\" data-block-type=\"@app\"\u003e\n\u003cdiv id=\"shopify-block-AZDhITFFwK1U2Q3dVR__dae8366b-4368-494b-88e1-fdd3cdac3882\" class=\"shopify-block shopify-app-block container\"\u003e\n\u003cdiv id=\"vw-custom-product-tag-container\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"vw-custom-product-collections-tag-container\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"shopify-section-vw-product-tabs-1\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"shopify-section-vw-product-tabs-2\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"shopify-section-vw-product-tabs-3\"\u003e\u003c\/div\u003e\n\u003cdiv id=\"shopify-section-vw-product-tabs-4\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"vw-product-description add-classes-to-html-element\"\u003e\n\u003cdiv class=\"vw-product-tabs vw-product-tabs-desktop ui-tabs ui-widget ui-widget-content ui-corner-all ui-scroll-tabs\"\u003e\n\u003cdiv class=\"ui-widget-header ui-corner-all ui-scroll-tabs-header\"\u003e\n\u003cdiv class=\"stNavMain stNavMainLeft\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003csection id=\"shopify-section-template--22478072873200__main\" class=\"shopify-section shopify-section--main-product\"\u003e\n\u003cdiv class=\"section-spacing section-spacing--tight\"\u003e\n\u003cdiv class=\"container container--lg\"\u003e\n\u003cdiv class=\"product\"\u003e\n\u003cdiv class=\"product-info__block-list\"\u003e\n\u003cdiv class=\"product-info__block-item block_AZDhITFFwK1U2Q3dVR__dae8366b-4368-494b-88e1-fdd3cdac3882-1\" data-block-type=\"@app\"\u003e\n\u003cdiv id=\"shopify-block-AZDhITFFwK1U2Q3dVR__dae8366b-4368-494b-88e1-fdd3cdac3882\" class=\"shopify-block shopify-app-block container\"\u003e\n\u003cdiv class=\"vw-product-description add-classes-to-html-element\"\u003e\n\u003cdiv class=\"vw-product-tabs vw-product-tabs-desktop ui-tabs ui-widget ui-widget-content ui-corner-all ui-scroll-tabs\"\u003e\n\u003cdiv id=\"desktop-product-tab-2\" aria-labelledby=\"ui-id-2\" class=\"ui-tabs-panel ui-widget-content ui-corner-bottom\" role=\"tabpanel\" aria-hidden=\"false\"\u003e\n\u003cp\u003eThe gentlest cleanser, for every age.\u003c\/p\u003e\n\u003cp\u003eThis isn’t your average gel cleanser. Freshen Up Facial Cleansing Gel is formulated to work in harmony with your skin, helping maintain its natural oils and microbiome balance.\u003c\/p\u003e\n\u003cp\u003eInfused with Organic Aloe Vera Juice, Cucumber Peel, and Green Tea Extract, it gently melts away dirt, oil, and makeup while soothing and hydrating.\u003c\/p\u003e\n\u003cp\u003eIt suds beautifully without sulphates or parabens, powered by plant-based surfactants for a refreshing cleanse that never strips. A perfect everyday essential for sensitive skin and low-maintenance routines alike.\u003c\/p\u003e\n\u003cp\u003eVegan | Cruelty-Free | Fragrance-Free | Sensitive Skin Safe\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection id=\"shopify-section-template--22478072873200__1692023189bb2ee8b3\" class=\"shopify-section shopify-section--apps\"\u003e\n\u003cdiv class=\"section-spacing\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv id=\"shopify-block-AMHNmay9MandRcDFHQ__224b2fdc-8b0a-49a9-ac86-e6e9ed271c28\" class=\"shopify-block shopify-app-block gw-full-width\"\u003e\n\u003cdiv class=\"gw-rv-main-widget-placeholder\" data-product_id=\"9572644552944\" data-gw-product-id=\"9572644552944\" data-gw-min-images-for-slider-visibility=\"6\" data-gw-reviews-per-page=\"5\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"reviews-general-theme svelte-8jxiwd\"\u003e\n\u003cdiv class=\"gw-rv-product-page-widget\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Birch Babe","offers":[{"title":"Default Title","offer_id":53130094575932,"sku":null,"price":35.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3002\/5532\/files\/birch-babe-freshen-up-facial-cleansing-gel-all-natural-lid-off.webp?v=1781299002"},{"product_id":"hydrating-face-cream","title":"Hydrating Face Cream | Sensitive Skin","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eA fast-absorbing, 93% organic moisturizer that keeps skin hydrated all-day. Wears beautifully under makeup and feels light on every skin type.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHydration for Sensitive Skin: \u003c\/strong\u003eThis award winning light, fast-absorbing Hydrating Face Cream is ideal for both day and night use, formulated for normal to oily and sensitive skin. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCalming and Soothing:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eInfused with ingredients that gently help reduce redness while soothing and calming the skin. Enriched with Hyaluronic Acid, it provides deep hydration, leaving skin feeling soft and plumped.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEveryday Nourishment:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eThe cream features luxurious ingredients like Rosehip Butter, Grape Seed, and Avocado Oils. 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